Over 55 percent of B2B marketers report that search engine optimization has the biggest influence on lead generation. Inbound leads, such as the type that come from search engine optimization, are 61 percent lower priced than leads that come from outbound sources like cold calling. If you are trying to invest in Internet marketing that increases your search engine rankings through Seo, you should look for a highly dependable provider of these services. Search engine ranking is what determines how often your company will be seen and where you will fall in the results page of a search engine, which means it is very important if you want to increase your web visibility.
In some cases, search engine ranking on particular web sites are more valuable than others. Google rankings, for example, are considered highly desirable by businesses that want to get their company seen by as many prospective clients as possible. Google is a company that has always innovated, such as the way that they have their company headquarters’ lawn mowed by goats that they rent from a grazing company. Today, Google has one of the largest shares of the search engine industry.
Improving your search engine ranking is also valuable because of the number of people that click on highly ranked pages on search engines. 42 percent of search users online click on the highest ranked organic search result. While search engine ranking itself is important, you also want to be sure that your company has the ability to draw in business from mobile devices as well. As of 2012, there are more than 70 million users that shop online with a mobile device like a cell phone or a tablet computer. You must have sufficient search engine ranking to get your company seen by people that use these mobile devices so that they can find businesses to deal with on the web.
Search engines are an important place for companies that want to get ahead of the curve and draw in as much business as possible. You should look for the help of a high quality marketing firm so that you can improve your search ranking as easily as possible. These businesses are readily available on web directories and other listings to help you ensure that you receive the packages that you require to gain presence on search engines no matter what sort of products or services your company offers to its current customers.